Natrol Responds to Needs of Menopausal Women - Offers Complimentary Product Samples to 10,000 Women
18/Sep/2003
As Conflicting News on HRT Continues, Proven Nutritional Supplement Can Help Relieve Hot Flashes, Night Sweats, Mood Swings, and Help Promote Healthy Sleep Patterns
HATSWORTH, Calif. - (Sept. 18, 2003, NASDAQ, NTOL) - Natrol Inc., a leading innovator and manufacturer of branded nutritional products, will offer 10,000 women the opportunity to try its Complete Balance AM/PM Formula for Menopause, simply by requesting it through the company's website, www.completebalance.us. * Complete Balance AM/PM offers a convenient and increasingly sought-after alternative for millions of menopausal women, who are now reconsidering whether to start or continue hormonal therapy. The specially formulated pair of morning and evening supplements contains a bioactive blend of vitamins, minerals and herbs, designed to help relieve unwanted symptoms associated with menopause. **Complete Balance's clinically-proven ingredients may alleviate hot flashes, provide mood support, reduce night sweats and assist in providing a good night's rest.** The product includes some of the most well-researched ingredients for menopause, including soy isoflavones, black cohosh, at least 100% Daily Value for five essential B-Vitamins, over 25% of the Daily Value for calcium, and melatonin.
"The new information available from the FDA and the North American Menopause Society (NAMS), offers an important tool to help women who are considering the potential health benefits vs. risks of HRT," commented Peter Leighton, vice president of marketing for Natrol, Inc. "However, no longer able to simply rely on HRT, more women are seeking alternative nutritional therapies, such as Complete Balance, which helps deliver relief and complement a healthy diet and lifestyle. Natrol's Complete Balance is one of the fastest growing natural alternatives for menopause."
According to the National Women's Health Information Center (NWHIC) (www.4woman.gov ), HRT is used by nearly 40% of postmenopausal women in the U.S. to relieve symptoms of menopause. Additionally, "Scientists have weighed both the risks and benefits of the combined therapy of estrogen plus progestin, and have concluded it could cause more harm than good." The Center advises the use of hormones at the "lowest dose that helps" and "for the shortest time needed".
The Right Ingredients to Relieve Symptoms· at the Right Time of Day
To address different symptoms of menopause, Complete Balance was developed with an AM and PM Formula. The AM Formula, taken in the morning, is designed to help alleviate hot flashes and provide mood support. The PM Formula, taken just before bedtime, helps reduce night sweats and assist in getting a good night's rest.** While the average age for onset of menopause is 47, symptoms can begin as early as age 35, according to the NAMS.
"This investment is an example of Natrol's commitment to help women maintain optimum health and well-being with a product that has received passionate response from many customers," commented Elliott Balbert, founder and CEO. "Complete Balance AM/PM Formula represents our strength and renewed focus in the areas of innovation, quality and new product development."
The ingredients used in Natrol Complete Balance have individually been used for decades and have undergone comprehensive testing. Soy isoflavones and black cohosh are two of the most thoroughly researched and validated natural ingredients in treating menopause discomforts. In addition, Natrol researches and sources the highest quality ingredients available and adheres to strict Good Manufacturing Practices (GMP).
Complete Balance is available at Wal-Mart, Walgreens, and many other retail outlets nationwide including selected health food stores. For more information, consumers may contact Natrol at 800-2-NATROL (800-262-8765) or visit www.natrol.com.
Natrol, Inc., a manufacturer and distributor of nationally branded nutritional products, is focused on providing consumers with innovative, convenient and high quality nutritional products. Natrol recommends its products be taken as part of a healthy diet and lifestyle and suggests checking with your doctor before consuming new ingredients.
www.fda.gov/womens/menopause FDA, U.S. Dept. of Health and Human Services, Office on Women's Health.
*Full 30-day supply; limit one per household; limited to USA & its territories; shipping charge applies.
**These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent disease.
Contact:
Sue Preziotti, (646) 495-3140
suep@sp-pr.com
The statements made in this press release which are not historical facts including statements regarding expectations for future growth of revenue and profits and trends concerning net sales, are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. As a result of a number of factors, including the factors that Natrol may not currently foresee, Natrol's actual results could differ materially from those set forth in the forward-looking statements. Certain factors that might cause Natrol's actual results to differ materially from those set forth in the forward- looking statements include those factors set forth under the heading "Risk Factors" in Natrol's Annual Report on Form 10-K for the year ended December 31, 2001 and in Natrol's other filings with Securities and Exchange Commission. Natrol does not undertake to update any forward-looking statements to reflect events occurring after the date of this press release.